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LAB / EXPERIMENT 01

Resolution Loop

Explore what happened before the call, who might be able to change it, and how the result could be verified.

Read how this idea developed →

SYNTHETIC DATA · 50 records

Card limit inquiry Sankey

A request for a higher limit can lead to an immediate increase, guidance on applying for review, or other actions.

Situation → Request → Action Open full-size chart ↗
Sankey of 50 synthetic contacts. The 14 requests for a higher limit branch into immediate increases, guidance on review and documents, and other actions.
Separate simulation

From a contact to an improvement request

01 / Observe

Read the conversation

Limit increase / Entry point hidden

Customer“I want a higher limit. Where do I apply?”

Agent“Open Offers → Limits → Apply. I’ll send the path.”

SIT / Situation
Entry point hidden
REQ / Request
Increase my limit
ACT / Action taken
Share navigation
02 / Diagnose

Separate evidence from inference

Limit increase / Entry point hidden

Observed in the synthetic record

Prior event
T−12m · Opened account settings; searched “limit”.
Customer state
Eligible; no pending application.
Product behavior
Visited help twice; no application start event.

Root-cause hypothesis

The eligible entry point may be hard to discover.

Evidence still needed

No start event could also indicate that the customer deferred the task. Compare eligible sessions with and without the shortcut.

03 / Route

Choose where to intervene

Limit increase / Entry point hidden

Compare the four routes. The recommendation is a starting point for human review.

Automation

A trusted system event can trigger a repeatable action.

Self-serviceRecommended

The customer can complete an existing task given the right entry point.

Show an eligible customer a direct link beside their current limit.

Product / policy

A product behavior or policy condition shapes the problem.

Human review

Risk or ambiguity requires accountable human judgment.

04 / Resolve

Define the change

Limit increase / Entry point hidden

Proposed intervention

Show an eligible customer a direct link beside their current limit.

Suggested team for review
Digital Product
Priority
P2 · Product discovery
Eligible cohort
Eligible and viewed the limit screen.

Success condition

Submitted a limit application within 7 days.

05 / Verify

Check what happens next

Limit increase / Entry point hidden

Illustrative before/after comparison for the recommended intervention. Each fictional cohort contains 100 eligible customers, including people who never contacted support. Follow-up window: 7 days.

BaselineAfter scenario

Goal completion

Baseline48%
After scenario68%

Repeat contact about the same issue

Baseline31%
After scenario17%

Goal definition · Submitted a limit application within 7 days.

Open verification checklist
  • Match exposure and eligibility across comparison groups, then track the same issue across channels.
  • No start event could also indicate that the customer deferred the task. Compare eligible sessions with and without the shortcut.
  • Review incomplete journeys and check whether customers switched channels or abandoned the task.